Have you found yourself wondering what happened to social media engagement? In a world full of constantly changing algorithms, it can feel like the social media empires are actually against you. Guess what? It’s not true. Shocking, I know.
Social Media Engagement – What’s Happening?
Let’s take a moment to reflect on our personal social media habits. If you’re like me, you may use social media mindlessly to escape reality. That’s okay, but that’s not really the point of social media. It is called SOCIAL media after all.
So when was the last time you engaged on social media? And I mean really engaged. When’s the last time you wrote a comment with more than 5 words in it? Or a comment with more than just emoji’s? I’m sure you’re having to really think about it, just as I did when I originally asked myself these same questions about my own social media engagement habits.
How can we encourage social media engagement? My number one tip is to engage yourself. Do not be selfish – do not pass go – do not think there is some magical formula or secret to organic growth and follower engagement. If you want others to engage with you, you must also engage with them.
Engage Others to Be Engaged
You need to be out there engaging with others. Share the wealth and model the way. I promise you that others will notice and begin to do the same and you will see your social media engagement grow. Make sure you are engaging with your followers and your niche target market.
Attract people to you by being an awesome and intentional user of the platform. Do not simply go through the motions of scrolling because you want to escape reality or you have nothing else to do. That is not social media engagement.
Social media was born off the need to create connections through electronic systems. If you’re an introvert or prefer technology to people, you will thrive with social media. Where else can you physically be alone and connect with millions of people? No where that I’m aware of allows for this possibility. Use social media to your advantage to grow your connections and impact your community.
Go Out and Be Engaging!
Once you have engaged on four people’s social media accounts, come back and tell me what you found! If you’re looking for ways to grow your instagram following organically, check out my post on Tracie Carrigan’s blog: Grow Your Instagram Following!